mail order scoring data mining customer intelligence

Consulting Expertise

b2b b2b Acquisition Lead Generation Retention Customer Loyalty Churn Prediction Business Intelligence Database Marketing Data Warehousing Customer Akquisition Customer Lifetime Value Kundenwert Cross Selling Customer Potential Prediction Customer Profiling

Cross + Up Selling b2b

Parcel services

Case study Customer value prediction as a tool to raise turnover in the parcel market

Scientific Marketing e.V.

Dr. Dastani on the Board

News Scientific Marketing supports the development of innovative marketing methods

Sales predictions

Accurate sales predictions in mail-order and e-commerce

Every mail order business knows the problem: if you order too few of an article, your customers will have to wait for delivery, and your margins will be reduced by costly follow-up deliveries. Order too enthusiastically, and you may find yourself overstocked.

We have applied ourselves to this strategic problem and developed the Volume Predictor as the solution

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Scoring models for catalogue item optimisation

Maximising margins

We provide our mail-order clients with exact predictions of expected turnover for individual customers. Our predictions are based on the statistical interconnection of up to a hundred variables. Based on the experience of developing several hundred scoring models, the analysts at Dastani Consulting know the relevant control variables exactly and can therefore make their predictions with a maximum of security and stability.

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data mining